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Posts Tagged ‘Guvernör’

RICK PERRY vill se sig själv som jobbskaparen. Även hans kampanjbuss har ”Get America Working Agian” som slogan.

Perry ligger ideologiskt nära Michele Bachmann och Tea Party-rörelsen.

Genom att kontrastera hennes avsaknad av ledarskap med sina egna erfarenheter som guvernör i Texas vill han visa att han har det som krävs för att bli president.

Perry utmålas redan som favoriten Mitt Romneys huvudmotståndare bland de republikanska presidentkandidaterna.

Se mer: Kampanjvideon där han tillkännager att han kandiderar till presidentposten.

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NU HAR ÄVEN guvernör Rick Perry från Texas gett sig in i den republikanska presidentvalskampanjen.

Paul Burka har skrivit om Perry sedan 80-talet. Och lagom till Perrys tillkännagivande har han i Texas Monthly skrivit om “Eight things you ought to know before you start writing stories about Rick Perry”.

Här är ett litet utdrag:

He is secretive and leery of the media (sometimes to the point of hostility), and he has a strategically valuable knack for being underestimated by his critics.

[…]

As a late arrival in the Republican ranks, Perry had no fund-raising base and little name identification. He had no choice but to gravitate to the conservative wing of the GOP, where he could prove up his conservative bona fides.

[…]

He is the kind of politician who would rather be feared than loved—or respected. And he has gotten his wish. Perry does not have many friends in the Legislature.

[…]

It is uncanny how often good fortune has been in Perry’s corner throughout his political career. His opponents self-destruct […] If you look at Perry’s career, it seems that fate is always arranging the universe so that its favorite son will be in the right place at the right time.

Läs mer: ”Don’t Mess With Texas” av Evan Thomas. ”The Perry Doctrine och ”The Texas Curriculum Massacre av Evan Smith. En samling artiklar om Perry har Texas Monthly samlat under The Perry Trove. Tidskriftsomslaget ovan är från Newsweek april 2010.

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PENGAR: Meg Whitman har spenderat mer på att bli guvernör i Kalifornien än vad Al Gore gjorde för att bli president.

Så här långt har republikanen Whitman pumpat in cirka 120 miljoner dollar av sina egna pengar i sin valkampanj. Till denna summa kan läggas 25 miljoner i donationer.

Men detta har än så länge inte gett någon tydlig effekt i opinionsundersökningarna. Än så länge är det jämt mellan henne och demokraternas Jerry Brown.

Brown har spenderat 4 miljoner dollar (cirka 3 % av Whitmans totala summa) och har fått in ytterligare 30 miljoner.

Vad Whitman dock har lyckats med är att göra sitt namn känt genom att driva en mycket professionell och innovativ valkampanj.

Michael Crowley, Time Magazine, skriver;

Message is important, but a checkbook sure helps — especially in a state as large and expensive as California. […]

A prime example is her effort to reach out to California’s Latino population, estimated at 15% to 20% of the electorate. Faced with long-standing Latino suspicion of California Republicans, Whitman began advertising on Latino television and radio stations months ago. More recently, she has taken the unprecedented step of buying billboards and bus-stop advertisements in Latino communities.

The targeting gets even more specific than ethnicity. The Whitman campaign uses ”microtargeting” software that helps tailor mailings and phone calls to voters on the basis of not just traditional factors like party registration but also polling and purchasable consumer data like magazine subscriptions and car ownership.

Also groundbreaking is a series of interactive television ads Whitman has been airing across the state. During the traditional pitch, a pop-up message appears on viewers’ screens urging them to press a button on their remote control if they want a free Whitman bumper sticker. The cable provider passes along the addresses of viewers who play along — which not only gets them a bumper sticker but also adds valuable new entries into the Whitman campaign’s voter-turnout database.

Läs mer: Time den 11 oktober 2010.

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