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Archive for the ‘Marknadsföring’ Category

Ronald Reagan Marlboro shirt

for Easter – shirt elegance with ease

Flex Roll LOUNGER*

*Patents Pending

an exclusive

Marlboro SHIRT

as worn by RONALD REAGAN starring in JOHN LOVES MARY a Warner Bros. Production

The collar stays ”rolled” without stays . . . actually improves with laundering! Five unique collar styles . . . with, white-on-with and pastel fabrics

MARLBORO SHIRT CO., INC., BALTIMORE 1, MD.

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Kennedy Omega

Omega citerar John F. Kennedys ”We choose to go to the moon” i sin reklam för deras Speedmaster (”The first and only watch worn on the moon”).

På bloggen The Pop History Dig har man skrivit om marknadsföringen kring klockan:

The image and words of John F. Kennedy, the 35th president of the United States, were used in a 2009 advertising campaign to sell Omega Speedmaster watches.  JFK’s image is there, big as life, as seen in the sample magazine ad copy at right that ran in the August and September 2009 editions of Wired magazine, among others. […] The magazine and TV spots were created around the 40th anniversary of the American landing on the Moon and the Apollo space program that Kennedy initiated.

Still, in the Omega ads, Kennedy is the all-important center of attention. No, he doesn’t endorse the product; doesn’t say anything remotely connected to a watch, although a watch is clearly shown. Kennedy’s presence in the ad, however, is quite enough. It’s an endorsement by association, which is obviously what Omega intended. In fact, the company says as much in an April 2009 press release: “Omega is basing a worldwide campaign for its iconic Speedmaster chronograph watches around a photograph of President John Fitzgerald Kennedy.”

Längst ner i vänstra hörnet av annonsen står ”Learn more by visiting the John F. Kennedy Presidential Library & Museum at http://www.jfklibrary.org”

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Scarfes Bar ad - Biris Johnson

Londons borgmästare Boris Johnson i Gerald Scarfes annons för Scarfes Bar i London (publicerad i The Spectator 12 september 2015).

Mer: På @ScarfesBar finns en annan av Scarfes teckningar av borgmästaren.

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cigarettes-7 (1)

Campaign 88

DUKAKIS

for

PRESIDENT

KING SIZE FILTERS

Vintagecollectorguy skriver:

“Trim Reducing-Aid Cigarettes “curb your appetite” presumably with the tartaric acid they contain. Now there’s a concept! They’re from Cornell Drug Corp., 1958. And here’s something else that will curb your appetite: Michael Dukakis For President! That’s right, folks, as late as 1988 our beloved politicians were “smoking for victory.” To the right is an interesting vintage pack of Bravo filter kings.”

Läs mer: Om cigaretter och tobak hos ericwrobbel.com

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Absolut Vodka Absolut London

Bild: Reklamen ”Absolut London” från Absolut Vodka. Se mer här och här.

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Absolut Vodka - The Politician

Bild: ”The Politician” i reklamkampanjen ”In an Absolut World” från Absolut Vodka, 2007.

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Old Crow Whiskey ad

Andrew Jackson bjuder sin vän Martin Van Buren på bourbon. Reklamen säger inget om någon av herrarna vid tillfället var president. Texten lyder:

Andrew Jackson entertains his friend Martin Van Buren

Andrew Jackson, the great “Hero of the Plain People” enjoyed the pleasant ways of life. To distinguished guests like Martin Van Buren, he proudly displayed his personal liquor chest. Jackson’s decided preference for Old Crow is reported in a 19th Century newspaper.

Taste the Greatness of

OLD CROW

America’s Preferred Bourbon

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Le Parisien by Phili - Pierre Grach 1898-1987

Bild: Le Parisien av Phili (Pierre Grach, 1898 – 1987). Reklamen från 1940-talet.

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Radio Free Europe - Sure I want tof fight Communism - but how

Bild: Annons från juli 1955. Text:

”Sure I want to fight Communism – but how?”

Your “Truth Dollars” fight Communism in it’s own back yard – behind the Iron Curtain. Give “Truth Dollars” and get in the fight!

Support Radio Free Europe

Send your ”Truth Dollars” to CRUSADE FOR FREEDOM c/o your Postmaster

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Le Figaro, Raymond Savignac

Reklam för Le Figaro av  Raymond Savignac

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